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How will you measure your progress toward your business and career goals? 

How will you measure your progress toward your business and career goals? .


Earning a college degree is a proud moment in a student’s life, but graduating does not mean the work is over. Your post-college journey is about to begin and it is important to start thinking about and working toward short-term and long-term goals. In this discussion, we will begin to consider ways to match your career goals with the focus of your final project.

One of the first decisions you will make regarding your final project is whether you will choose an entrepreneurial track (starting a new business), or an intrapreneurial track (working within an existing organization). This discussion will focus on your post-college career goals.

Initial Post

Before posting, first watch the video: SMART Goals (3:57), DecisionSkills, 2014.

Read the article: Difference Between Entrepreneur and Intrapreneur, Surbi S, Keydifferences.com, January 7, 2016.

After watching the video and reading the article, discuss your thoughts on each question below.

  • Share some of your post-graduation business and career goals with classmates and exchange ideas and feedback. What makes you passionate about your creative and career aspirations? Explain why you believe that your goals are realistic and attainable.
  • Do you see yourself as an entrepreneur, an intrapreneur, or both? Why do you feel that way? Explain your thoughts about this. What do you think are the pros and cons of each approach to your business career plans?
  • How will you measure your progress toward your business and career goals? How will you define “success”? Think about specific, measurable goals in terms of time, income, job position, etc.  For example: “I will be working as ______, doing ______, located in ______, earning $_______, by _______.”
  • A sample goal would be: “I will be working as an independent business owner, representing and managing musical artists, located in Los Angeles, earning $100,000 per year, by 2025.” Or: “One year after graduation I will be in Miami, working as a marketing professional, specializing in online viral media campaigns for entertainment clients, and my artists will have been nominated for multiple Grammy Awards.” Be as detailed as possible. Describe what your successful career goal will look like when you achieve it.

Difference Between Entrepreneur and Intrapreneur

How will you measure your progress toward your business and career goals? 

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