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Which of the following is not one of the unique strategies that have been developed for not-for-profit organizations

Which of the following is not one of the unique strategies that have been developed for not-for-profit organizations.

Which of the following is not one of the unique strategies that have been developed for not-for-profit organizations in order to cope with changing environmental conditions?

Question options:


Cause-related marketing


Not-for-profit marketing alliances




Direct investment


Question 2

5 / 5 points


Research on community arts organizations has indicated that Porter’s strategies of ________ are utilized.

Question options:


cost leadership, innovation, and   focus


differentiation and focus


innovation and focus


cost leadership, differentiation,   and focus


Question 3

5 / 5 points


The not-for-profit marketing alliance is an extension of:

Question options:


mergers and acquisitions.




cause-related marketing.




Question 4

5 / 5 points


Which of these is NOT a characteristic of entrepreneurial ventures?

Question options:


Little impact on industry


Innovative practices


Pursue opportunities


Have growth and profitability as   main goals


Question 5

5 / 5 points


Charles Hanson just opened Chuck’s Bikes and Trikes, a motorcycle repair facility. Charles has 25 employees even though the repair facility is located in a small rural town. Chuck’s Bikes and Trikes is an example of:

Question options:


an entrepreneurial venture.


a small business.


an innovative business.


All of the answer choices are   correct.


Question 6

5 / 5 points


Small businesses are independent businesses that have fewer than ________ employees.

Question options:










Question 7

5 / 5 points


An example of a cause-related NFP is:

Question options:


Camp Fire.


the University of Minnesota.


Save the Whales.


Bill and Melinda Gates Foundation.


Question 8

5 / 5 points


A strategic advantage of entrepreneurial ventures/small businesses over large businesses is:

Question options:


economics of scale.




marketing options.




Question 9

5 / 5 points


An alliance in which the not-for-profit organization proposes and initiates the partnership is referred to as:

Question options:


a not-for-profit marketing   alliance.


cause-related marketing.


effect-related marketing.




Question 10

5 / 5 points


To evaluate strategy, there must be a connection between the evaluation and the ________ of the not-for-profit organization.

Question options:






objectives (moderate)


goals and objectives


Question 11

5 / 5 points


Small businesses and entrepreneurial ventures are the driving force of change in the process of:

Question options:


market positioning.


strategic positioning.


creative destruction.


competitor interrelationships.


Question 12

5 / 5 points


According to the Global Entrepreneurship Monitor (GEM) 2011 report, there are more than ________ million entrepreneurs in the 54 countries covered.

Question options:










Question 13

5 / 5 points


All of the following are part of the strategic management process for small businesses except:

Question options:


strategy analysis.


strategy formation.


strategy evaluation.


strategy implementation.


Question 14

5 / 5 points


Small businesses account for ________ percent of the private sector output.

Question options:










Question 15

5 / 5 points


The strategic management process differs for small businesses and entrepreneurial ventures when compared to larger organizations because small businesses and entrepreneurial ventures have:

Question options:


inexperienced managers.


limited resources.


smaller organizational objectives.


low growth potential.


Question 16

5 / 5 points


A business that is characterized by innovative strategic practices and which has as its main goals profitability and growth is called:

Question options:


a small business.


an entrepreneurial venture.


strategically positioned.


a cash cow.


Question 17

5 / 5 points


Both public sector and not-for-profit organizations must develop a ________ to ensure their continued existence.

Question options:


competitive advantage


strong management pool


lobbying group


link with companies


Question 18

5 / 5 points


Chuck Hanson encourages his employees to come with new ideas and ways to do business to replace existing practices. This process is called:

Question options:


destructive creativity.




creative destruction.


applied creativity.


Question 19

5 / 5 points


A strategic partnership between a not-for-profit organization and a corporate partner is referred to as:

Question options:




strategic piggybacking.


a not-for-profit marketing   alliance.


cause-related marketing.


Question 20

5 / 5 points


All of the following organizations are examples of social service NFPs except:

Question options:


Junior League.


American Red Cross.


Mothers Against Drunk Drivers.


Academy of Management.

Which of the following is not one of the unique strategies that have been developed for not-for-profit organizations

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